Turn your ideas into real products
Make anything, from branded merch to fully custom products
Wayo combines factory-direct sourcing, a self-serve platform, and AI tools to take you from idea to delivery – without agencies, vendors, or spreadsheets.
Move faster with Nory
Create without limits
Built for builders, teams, brands, and creators
Whether you're launching a brand, dropping merch, or hosting a giveaway, Wayo makes it easy to bring your next custom product to life.
Create better branded merch
Bring your dream product to life
The Wayo difference
One connected system
Manage design, sourcing, production, and delivery in one place – no spreadsheets, inbox juggling, or handoffs required.
AI built for real production
From product design to factory matching, our AI is built to move projects forward – not just generate concepts.
Real support, start to ship
Merch shouldn’t be a solo mission – our global team is by your side for every step of the process.
Visibility at every step
Track designs, orders, production, and shipping, all in one dashboard.
Only the best suppliers
We don’t gamble on quality – every manufacturer we work with is tested and trusted.
Borderless logistics
From factory floor to final delivery, we handle shipping, customs, and warehousing worldwide.
Work with us
Customize a catalog product
Minimum order quantity as low as 20 units
Delivered in as soon as 2 weeks
Extensive range of pre-defined customizations
Request a fully custom product
Minimum order quantity starting at 1,000 units
Timelines depend on project scope
100% customizability
Store & fulfill with Wayo
Global warehousing and direct-to-doorstep shipping
Deliver to individual addresses with e-commerce platform integrations
Built for e-commerce stores, merch programs, swag kitting, and corporate gifting
Resources for building better merch – your way
Frequently asked questions
Wayo is an AI-powered platform for creating real, physical products – from branded merch to fully custom builds.
We help teams design, source, produce, and deliver products using AI tools and a vetted global manufacturing and logistics network. By cutting out traditional middlemen, Wayo is able to offer 30-50% lower prices, fast production in as little as two weeks, and low minimums starting at just 20-100 units.
Wayo helps you go from idea to finished product without having to manage suppliers, factories, or logistics yourself.
You can start by customizing a ready-made product from our catalog or by sharing an idea for something fully custom. While you can browse the catalog on your own, Nory, our AI sourcing agent, makes the process easier by recommending the right products, creating production-ready mockups, and helping match your project with the right factory.
Once you approve pricing and samples, the Wayo team takes care of production, quality checks, and delivery. You get clear timelines, full visibility at every step, and one dashboard to manage everything.
Wayo is built to remove the tradeoffs teams usually face when making physical products.
Unlike Alibaba-style sourcing, Wayo is easy to use and fully managed. We work only with vetted factories, handle quality control, and support lower minimums—so teams don’t have to take on risk, complexity, or guesswork themselves.
Unlike print-on-demand and traditional promotional product platforms, Wayo offers factory-direct pricing, better materials, and far more flexibility. You’re not limited to basic templates or narrow customization methods – you can create cooler, higher-quality products that actually feel custom, or source something entirely from scratch.
Nory is Wayo’s AI Sourcing Agent.
Nory helps teams move from idea to production faster by recommending the right products, creating production-ready branded mockups, and guiding sourcing decisions based on your goals, budget, and timeline. Working alongside Wayo’s team, Nory reduces back-and-forth and helps projects get into production with clarity and confidence.
At Wayo, the minimum order quantity (MOQ) for catalog products is 20-100 units.
The MOQ for fully custom projects starts at 100 units, but the exact MOQ varies depending on your specific project. To learn the MOQ for your project, submit a custom request.
Most catalog products can be produced and delivered in as little as 2-3 weeks, depending on your chosen customization and shipping method.
The production time for fully custom projects vary by scope, but will take at least 2-3 weeks for most projects. For more specific details, submit a custom request.
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